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Cringe ... Rovers players dig into some friend chicken before a match. YouTube. Source:Supplied
It's no secret that companies don't mind splashing the cash to get high profile sportspeople to front their marketing campaigns, no matter what they're trying to sell.
It can be a masterstroke - see some of Nike's football commercials down the years - but very often these advertisements land wide of the mark.
Spanish football giants Barcelona are sponsored by nutrition company Herbalife, whose latest ad, at the top of this page, features Ballon d'Or winner Lionel Messi trying his hand at cricket.
Judging by his performance, it's luckily the little Argentine is rather good at football. His unorthodox technique with the willow and a debatable bowling style ensure he doesn't have a future in cricket, let alone acting.
The Barcelona ace is used to competing with Real Madrid star Cristiano Ronaldo, and it appears their rivalry transcends the pitch and onto the silver screen.
Who can forget Ronaldo's infamous pronunciation of "liquid engineering" for the Castrol ads we were forced to endure during the 2010 FIFA World Cup in South Africa.
Aussie sportspeople aren't exempt either - just ask Sydney Swans recruit Kurt Tippett.
In an advert for Balfours Pies, the former Adelaide Crows forward dons the chef whites to … heat up a pie and put it on a plate.
Makes perfect sense.
Queenbeyan product Mark Webber, true to his local roots, put his name, face and even voice behind Canberra Milk.
Points for effort to the Formula One driver, but I doubt he drinks much milk before strapping himself in to experience some severe G forces around the track.
You couldn't find a worse discipline of athlete to sponsor fried food than lean footballers, but that's exactly what Venkys Chicken, the Indian owners of Blackburn Rovers, did.
An advert from them features Aussie Brett Emerton and his teammates digging into some fried chicken before heading onto the pitch for a match.
Eating fried chicken right before a football match? I guess that explains why Rovers were relegated from the Barclays Premier League last season.
One of Shane Warne's many nicknames is Hollywood, but don't let that fool you into thinking the Aussie spin king has skills in front of the camera.
Just check out his effort below for hair a regrowth company.
Watch the cringeworthy sports commercials above and tell us which is the worst by leaving a comment below.
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